Confessions of an Advertising Man

Confessions of an Advertising Man 下載 mobi epub pdf 電子書 在線閱讀 2026

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David Ogilvy
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具體描述

用戶評價

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##這本書屬於可看可不看的,大部分內容來自[oglivy on advertising],此書有空不妨讀讀

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##好崇拜你!!

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##mouth wartering

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##mouth wartering

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##Ultimately,this book is important because it's not just about advertising ,it's also about how people think and behave at the sharp end of business - any business. —Foreword by Sir Alan Parker

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##It tells you everything about Advertising !

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##Don't bunt, aim out of the park. aim for the company of immortals. Think big. 沒有全部讀完,主要讀瞭首尾部分,看視頻學習更多。

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##Classic text books ever!terms such as building brands,big ideas,never “obsolescence”. The basic principles grounded from facetious metaphor.

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##奇妙的是感覺每一句話單獨抽齣來都可以做貼在牆上的slogan 雖然整篇看有點乾