新剑桥商务英语词汇用法(高级)

新剑桥商务英语词汇用法(高级) pdf epub mobi txt 电子书 下载 2025

[英] 马斯卡尔 著
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出版社: 人民邮电出版社
ISBN:9787115138910
版次:1
商品编码:10062307
包装:平装
开本:16开
出版时间:2005-11-01
用纸:胶版纸
页数:133
字数:164000
正文语种:中文,英文

具体描述

内容简介

  Business Vocabulary in Use Advanced, a new addition to the bestselling English Vocabulary in Use titles, is suitable for Upper intermediate and Advanced level learners of business English. Primarily designed as a self-study reference andpractice book, it can also be used for classroom work and one-to-one lessons. The book consists of 50 units and follows the highly successful format of the English Vocabulary in Use range with presentation material on the left-hantt page and practice exercises on the right-hand page. .. It covers a wide variety of up-to-date business topics and concepts including People and Organisations;Quality; Strategy; Marketing; IT and the Internet; Ethics and Globalisation.Business Vocabulary in Use Advanced has been carefully researched using the Cambridge International Corpus to ensure that the 2,000 new words and expressions represent the English that native speak-ers actually use.

内页插图

目录

INTRODUCTION
THE HUMAN DIMENSION
1 Word of work
2 Managemetn style 1
3 Managemetn style 2
4 Employment and employability
5 Flexibilit and inflexibility
6 Work—life balance
7 Managing talent
8 Team building
9 The right skills
QUALITY
10 What is quality?
11 Quality standards
12 TQM and JIT
13 Quality and people
14 The management of change
15 Striving for perfection
16 Strategic thinking
17 Competition
18 Companies and their industries
19 Key strategic issues
20 Innovation
21 Preparing for the future
MARKETING
22 The four Ps and the four Cs
23 Customer satisfaction
24 Knowing your customers 1
25 Knowing your customers 2
26 Brands and branding
27 Global brands
IT AND ITS USES
28 The IT revolution
29 Internet security
30 E-commerce:after boom and bust
……
COMPANY FINANCE
CORPORATE RESPONSIBILITY
THE GLOBAL ECONOMY
Answer key
Index

前言/序言


用户评价

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一半讲解一半练习,非常有效。按话题来,简单明了。

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书中总结了很多,对新手特别有帮助

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上课要用 所以买了 还没有看里面的内容

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很好,是正品,以后会常常光顾

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书是正品没问题,京东送货速度超快非常好。

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不错不错!甚是喜欢!!

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不错!!!!!!!!!!!!!

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