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周展超 著

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店铺： 文轩网旗舰店

出版社： 人民卫生出版社

ISBN：9787117120180

商品编码：1027387526

出版时间：2009-10-01

  详情信息：

  Product Details 基本信息

ISBN-13 书号:9780080912127

出版社:

Publication Date 出版日期:0000-00-00

  Book Contents 内容简介

    It is vital for hospitality management students to understand key management concepts as part of the complex and intimate nature of the services industry. Principles of Management for the Hospitality Industry is designed specifically for hospitality students who need to be able to use management tools and techniques to become successful hospitality managers. .. .. By placing you at the heart of an imaginary workplace this book offers the opportunity to work through all of the items of discussion for each topic. The chapter begins with a scenario to prompt an exploration of a given topic, and concludes with the outcome of this scenario to reinforce the lessons learnt throughout the chapter. .. .. Highly practical in approach, this is an up-to-date and skilful integration of all core areas of management. It is packed with tools and techniques to aid learning and understanding: .. .. .. Improve your professional management vocabulary with definitions in each chapter, and a complete glossary of terms. .. .. .. Visualise key concepts with over one hundred explanatory diagrams .. .. .. Gain confidence by testing your understanding on the accompanying website .. .. .. Practical applications of theory are illustrated in international case studies throughout the book.. .. .. Discussion questions prompt an exploration of key concepts.

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性价比不错。

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非常不错的！太给力了！

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还可以吧 慢慢看，比较专业

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还可以吧噶

评分☆☆☆☆☆

适合初学、专业必备，比较实用，有一定参考价值。

评分☆☆☆☆☆

书不是正版，而且收到货时，包装特简单，书表面有刮痕，心想没事就算了就拿回来了，再翻开书一看最后一页完全脱胶，给客服反应还给了图片都没有回复，最失望的一次购物，购物时请大家慎重

评分☆☆☆☆☆

还是精装的呢，仔细研究研究，纯属个人护肤爱好！

评分☆☆☆☆☆

书不是正版，而且收到货时，包装特简单，书表面有刮痕，心想没事就算了就拿回来了，再翻开书一看最后一页完全脱胶，给客服反应还给了图片都没有回复，最失望的一次购物，购物时请大家慎重