图书基本信息
图书名称	经贸报刊选读篇-商务英语教程	作者	时秀梅
定价	49.00元	出版社	经济管理出版社
ISBN	9787509631218	出版日期	2014-05-01
字数		页码
版次	1	装帧	平装
开本	16开	商品重量	0.4Kg

内容简介

《商务英语教程(经贸报刊选读篇十二五高等院校商务英语专业精品教材)》稿共50单元，内容涵盖企业和社会、产品、营销、生产管理、人力资源管理、财务管理、电子商务、国际贸易等诸多领域，针对阅读中的难点，每单元结尾有Notes（注释）加以说明，便于读者掌握工商词汇和术语。本书稿可供高校工商管理、涉外经济贸易及商务英语等专业使用，也可作为英语专业的阅读教材，帮助学生获取企业运作和国际贸易等知识。

作者简介

时秀梅，辽宁大连人，1974年生，大连外国语大学应用英语学院副教授、经济学博士。1996年毕业于辽宁师范大学外国语学院英语语言文学专业，获文学学士学位；2007年获东北财经大学经济学硕士学位；2008年考入中央财经大学商学院攻读跨国公司管理专业博士学位，师从学者王巾英教授，主修跨国公司管理、中国涉外经济理论与政策研究；2009年11月至2011年11月获国家留学基金委资助在美国加州大学欧文分校(UniversityofCaliforniaIrvine)做访问学者，主要研修跨国企业的跨文化管理；2012年6月获中央财经大学经济学博士学位。自1996年参加工作以来，一直在高校从事与商务英语专业相关课程的教学和科研工作。主要研究方向为跨国公司跨文化管理、企业文化、商业广告语言修辞等。目前已在《中国管理科学》、《科研管理》、InternationalJournalofBusinessandMarlagenlent等国内外学术期刊发表论文35篇；主编或副主编《国际金融理论与实务》、《投资银行学》、《投资银行业务》、《商务交际英语口语——商务交流篇》、《商务交际英语口语——商战实务篇》、《管理学》等教材及教辅书籍共18本；出版《荷兰建筑师作品集》、《150全球佳住宅设计》等译著4部；主持或参与和省部级教研与科研项目共8项。

Unit 1 The Great Austerity Shell Game
Unit 2 Joining the 500 Club
Unit 3 The Home Buying Process for First Time Buyers
Unit 4 China Prepares to Liberalise Finance as Hedge Funds and Estate Agents Salivate
Unit 5 Does UK Need to Restrict Credit to Avoid More Boom and Bust?
Unit 6 Promoting Trade in All Possible Ways
Unit 7 Managing Global Millennials: Put Your Stereotypes Aside
Unit 8 YouTube Triggers Comments Debate as It Alters Policy
Unit 9 The Best Time to Buy This Year
Unit 10 Why Bluetooth Use Is on the Rise
Unit 11 Davos Faces Up to Weak Growth and Rising Inequality
Unit 12 Did Obama Lie About Healthcare Reform or Just Omit a Cmcial Detail?
Unit 13 The Housing Dilemma
Unit 14 How Big Data Is Changing the Cost of Insurance
Unit 15 Online Auctions: How to Get the Best Deals
Unit 16 Fear Fades as Stocks Rally
Unit 17 Real Economy Faces Real Challenges
Unit 18 More Investment, More Woes?
Unit 19 Online Shopping Gala Sets Records
Unit 20 China Is Reaching Its Tipping Point
Unit 21 Make-R-Yourself: The Rise of the Micro-Manufacturers
Unit 22 A Lesson from Germany: What Lies Behind Its Manufacturing Success
Unit 23 UK Looks Ill-Prepared If a Global Currency War Breaks Out
Unit 24 2013 Has Been Another Horrible Year for Hedge Funds
Unit 25 Bitcoin: The Future of Money or Flash in the Pan?
Unit 26 Charter Takes Rejected Time Warner Cable Bid to Investors
Unit 27 Growth-Stock Investing: Lessons from the Pros
Unit 28 What Can We Learn from the Depression?
Unit 29 Silk Road Resurrection
Unit 30 Why the I% Should Pay Tax at 80%
Unit 31 An Economic Boost
Unit 32 China Can't Be a Global Innovation Leader Unless It Does These
Unit 33 Unthinkable? Five Radical Ways to Stop the Economic Slump
Unit 34 How Gadget Accessory-Makers Must Battle for Orders
Unit 35 Hydrogen: The Car Fuel of the Future?
Unit 36 Investors Look to Japan After Decades in the Doldrums
Unit 37 Make the Most of a Polarizing Brand
Unit 38 Post-Crash Economics: Some Common Fallacies About Austerity
Unit 39 Sowing the Seeds of Sustained Growth
Unit 40 The Coming Changes
Unit 41 The Solution That Cannot Be Named
Unit 42 Time to Reduce Dollar's Hold
Unit 43 Why Printing Money Is a Fool's Paradise
Unit 44 Why the World's Technology Giants Are Investing in Africa
Unit 45 Why This Earnings Season Is So Critical for Stocks
Unit 46 Ways Mutual Fund Investing Is Different Now
Unit 47 Swiss Divided as 1 : 12 Executive Pay Referendum Nears
Unit 48 China Trade Forecast Report-HSBC Global Connections
Unit 49 Deflation Fears Stalk Eurozone as Spain Reports Fall in Prices
Unit 50 How Do Game Companies Share Massive Files?
Bibliography