具体描述
内容介绍
读者对象：
对经济社会发展感兴趣的企业、管理者、研究人员等。
目 录
第1 章 从小作坊到大工厂：分工1.0 和分工2.0 ············································· 1
1.1 分工1.0:“简单而全面”的家庭小作坊 ··············································· 1
1.1.1 “男耕女织”的分工体系 ··························································· 2
1.1.2 家庭分工向社会分工缓慢演化 ··················································· 4
1.2 分工2.0：“单一专业化”的工厂螺丝钉 ·············································· 5
1.2.1 “羊吃人”带来的身份变迁 ······················································· 5
1.2.2 异化与单向度的劳动者 ······························································· 8
第2 章 新经济时代的分工3.0 革命 ································································· 13
2.1 从分工1.0 到分工3.0：分工的演变逻辑 ············································ 13
2.1.1 分工3.0：人与人的商业连接是如何建立的 ···························· 13
2.1.2 分工模式演进的驱动因素 ························································· 16
2.1.3 一张图看懂分工1.0、分工2.0 和分工3.0 ······························· 21
2.2 分工3.0 的模式 ····················································································· 23
2.2.1 分工媒介的演进 ········································································ 23
2.2.2 分工模式的演进 ·········································································· 25
2.3 分工3.0 带来四大社会新生价值 ························································· 31
2.3.1 分工革命是一次范式转移 ························································· 31
2.3.2 分工2.0 范式：金字塔和中心化 ·············································· 32
2.3.3 分工3.0 范式：新分工、新身份、新观念、新关系 ··············· 35
..分工3.0
·X·
第3 章 人人都是金融家 ···················································································· 41
3.1 从“富人游戏”到“平民玩法” ························································ 43
3.1.1 金融：与风险相伴的富人游戏 ················································· 43
3.1.2 互联网金融缘何能撕开一道口子 ············································· 47
3.2 新工种：“小白”式的理财高手 ·························································· 58
3.2.1 从客户思维到用户思维 ····························································· 58
3.2.2 从互联网第三方支付开始 ························································· 60
3.2.3 草根理财大显身手 ···································································· 61
3.3 新工种：快乐的投资家 ········································································ 65
3.3.1 古代的众筹玩家 ········································································ 65
3.3.2 金融界的超级大乐透 ································································ 69
3.4 新工种：非典型借贷人 ········································································ 74
3.4.1 人人都为“借钱”烦恼 ····························································· 74
3.4.2 “快乐借钱”已经到来 ····························································· 76
第4 章 知识服务的个体户 ················································································ 79
4.1 知识经济与认识“小时代” ································································ 79
4.1.1 电子书与“古登堡计划” ························································· 79
4.1.2 两种认知模式：跟团游和自助游 ············································· 81
4.1.3 知识经济和知识分工 ································································ 84
4.2 新工种：做一个热心的知识分享者 ····················································· 85
4.2.1 知识分享可以成为一个新工种 ················································· 85
4.2.2 做分享的难题：收费还是免费 ················································· 93
4.3 新工种：为人指路的行家里手 ···························································· 97
4.3.1 每天一堂“微课” ···································································· 97
4.3.2 约见心目中的“大牛” ··························································· 103
4.4 新工种：科研众包下的研究者 ·························································· 106
4.4.1 集结全球“最强大脑”的新科研 ··········································· 106
4.4.2 让最聪明的人为自己打工 ······················································· 112
第5 章 平台协作中的个体 ·············································································· 117
5.1 生产3.0 模式的黎明 ··········································································· 117
5.1.1 流水线与全球化带来的生产2.0 时代 ···································· 118
目 录..
·XI·
5.1.2 从产业链到协同网——生产分工3.0 的诞生 ······················
内容介绍：
分工带来经济的发展，已经得到数百年社会进步的验证。分工的进化，本质上是社会资源的分配演变，不同的分工模式背后是不同的资源流动方式。两者相互催生，相互影响。 当互联网时代到来，让传统金字塔型的社会结构出现松动，自然以往集中于塔尖上的各类资源（资金、技术、信息、知识、权力等）开始向广大的基层和边缘流动，必然带来新一轮的分工革命。
作者介绍
企业互联网转型与管理顾问，互联网分析师，现供职于中国信息通信研究院，任高级项目总监，专注于互联网与社会各行业的融合发展，以及传统企业的互联网化转型研究，作为通信、IT等企业外部顾问，多年来先后负责完成20余起企业管理咨询与培训项目，涉及互联网产业趋势研判、企业战略转型、人力资源变革等领域。长期在《人民邮电》报、《互联网天地》、《世界电信》、《通信产业报》等多家业内期刊发表专业文章，阐述互联网对传统企业的挑战及管理转型策略。
关联推荐
对经济社会发展感兴趣的企业、管理者、研究人员等。
目录
目 录 第1 章 从小作坊到大工厂：分工1.0 和分工2.0 ············································· 1 1.1 分工1.0:“简单而全面”的家庭小作坊 ··············································· 1 1.1.1 “男耕女织”的分工体系 ··························································· 2 1.1.2 家庭分工向社会分工缓慢演化 ··················································· 4 1.2 分工2.0：“单一专业化”的工厂螺丝钉 ·············································· 5 1.2.1 “羊吃人”带来的身份变迁 ······················································· 5 1.2.2 异化与单向度的劳动者 ······························································· 8 第2 章 新经济时代的分工3.0 革命 ································································· 13 2.1 从分工1.0 到分工3.0：分工的演变逻辑 ·&m;
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