内容简介
When Marshall McLuhan first coined the phrases "global village" and "the medium is the message" in 1964, no-one could have predicted today's information-dependent planet. No-one, that is, except for a handful of science fiction writers and Marshall McLuhan.
Understanding Media was written twenty years before the PC revolution and thirty years before the rise of the Internet. Yet McLuhan's insights into our engagement with a variety of media led to a complete rethinking of our entire society. He believed that the message of electronic media foretold the end of humanity as it was known. In 1964, this looked like the paranoid babblings of a madman. In our twenty-first century digital world, the madman looks quite sane.
Understanding Media: the most important book ever written on communication. Ignore its message at your peril.
作者简介
Marshall McLuhan (1911-1980) Communications theorist, born in Canada. He is known as the original "high guru" of media culture and appeared in Woody Allen's Annie Hall as himself.
精彩书评
'McLuhan sings of the furthest reaches of electronic culture, when computer technology has replaced language with instant nonverbal communication.' - Wired
前言/序言
Understanding Media了解媒体 英文原版 [平装] 下载 mobi epub pdf txt 电子书 格式
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经典
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买了中文版,随便看看英文版吧
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很好的书籍很好的学习必备佳品,,,,希望宣传能给力的,能越做也好,下次还会在来的额,京东给了我不一样的生活,这本书籍给了我不一样的享受,体会到了购物的乐趣,让我深受体会啊。
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好书!理论不错,文笔也很好~~
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一般......................
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买了中文版,随便看看英文版吧
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质量不错质量不错质量不错
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本书适合传播学文化学读者。劳特里奇经典丛书,虽然平装,但是用纸考究,印刷质量好,可读可藏。
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买了中文版,随便看看英文版吧