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Product Details 基本信息
ISBN-13 書號:9780786883561
Author 作者:Schultz, Howard
齣版社:Hachette Books
Publication Date 齣版日期:19990113
Product Dimensions 商品尺寸:23.5x15.6x2.2cm
Shipping Weight 商品重量:0.46kg
Shipping Weight Language 語種:英語
pages 頁數:368
Book Contents 內容簡介
The success of Starbucks Coffee Company is one of the most amazing business stories in decades What started as a single store on Seattle s waterfront has grown into a company with over sixteen hundred stores worldwide and a new one opening every single business day Just as remarkable as this incredible growth is the fact that Starbucks has managed to maintain its renowned commitment to product excellence and employee satisfactionIn Pour Your Heart Into It CEO Howard Schultz illustrates the principles that have shaped the Starbucks phenomenon sharing the wisdom he has gained from his quest to make great coffee part of the American experience Marketers managers and aspiring entrepreneurs will discover how to turn passion into profit in this definitive chronicle of the company that has changed everything from our tastes to our language to the face of Main Street (Fortune)
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